Google products are huge sources of insights. Why not enrich their data with events from Adapty? It's easy to do so using the integration with Firebase and Google Analytics that we've just released 🎄
We wish you more valuable insights and wins in the next 2023 year!
While we will do our best to help you gain more to celebrate 🎁

Before today you tracked your income from different cohorts with the Adapty table and calculated the economy somewhere else. But now you can see how much was spent on each cohort on the same page. And of course, evaluate the return of spending to balance your unit economy.
This feature is in beta now so, please

1. mind that only Facebook spending is supported;

2. send us your data from Facebook according to the instruction to add it to the report;

3. kindly share your feedback after you use it  🍰

Your Adapty account can now show the date and time in the format of your choice.
1. Go to the Account section in the top right corner.
2. Scroll down and select American or European format.
3. For example, if you choose the American format you will see 3:03 PM instead of 15:03, and 31.03.2022 instead of 03.31.2022.

Now teams all over the globe can use Adapty dates comfortably 🌎 

You can save time understanding the results of an app at one glance. To make it easier we've added some options to the charts 🏔  
1. New types of charts are added: 100% stacked column and 100% stacked area. These two are especially cool to track the split of subscriptions by renewal status.
2. Comparison is shown for areas when grouping is off or just one option in the grouping is selected.
3. Stacked columns chart can show you comparison and grouping together.
4. Now you can switch off comparison or grouping just by a click on a closing cross.
5. In the calendar of comparison, there is a switch to turn it off/on the chart. It may be useful to hide the comparison chart if you would like to have the previous period benchmark just as a number.

Several hints on how new Adapty tables can work for you.

1. The width of the column is changed by dragging the right border.
2. Sorting is controlled by little arrows ↕
3. Columns can be hidden and reordered through three dots menu in each column's heading.

We open a new chapter of Adapty integrations with two powerful messaging platforms: OneSignal and Pushwoosh. How does it change the game?  🎯 

1. Adapty events work as triggers for messaging.
2. Messaging platforms have several tags associated with user profiles. These tags are updated when triggers change.
3. You may build customized communication for various user cases, remove barriers for purchasing, retain customers, up-sale and more. For example, you may send a push with a special offer to a user who has just canceled a subscription. 

To know about messaging custom tags, how to set up, and more, please read the docs.  

Meet a bunch of fresh changes for the paywall editing page 🍋 

1. Remote config now has a table view in addition to JSON.
2. You may set types, key names, and values, adding data row by row.
3. We are checking your data to be a valid JSON and showing warnings if it goes wrong.
4. Upload a screenshot, and you'll see it in paywall metrics by hovering on the paywall's name. This eases navigation between multiple paywalls and versions. 
5. Now you can see the current version number on the editing page.
6. Use the check box "create new version" to save your edits for the current version or as a new one.

Observe core metrics at a new dashboard on the paywall page.

1. Five favorite parameters can be chosen according to your needs.
2. One metric can be selected to be shown on a chart.
3. Versions are shown with different colors so you may validate their effect visually.
4. The chart displays the selected parameter as a small preview or may be expanded.

Settings are saved for you and won't affect other users from your account so feel free to personalize it like no one sees 😉  

Now you can compare data from various periods and validate your results.

1. Growth and decrease are marked with green ⬆ and red ⬇.
2. Hover on a chart with some grouping and you will see the results of the groups.
3. The comparison is displayed not only as numbers but also as a curve on the chart when there is no grouping.
4. The month/quarter/year to date option shows the fragment from the start of the month/quarter/year to the current date which is useful to compare with the same fragment in the previous period. This way you can compare, for example, the first 70 days of the year with 70 days of the previous year or half of the quarter with half of the previous one 🌜 🌜 

Hey there! This is our first product announcement 🐣 Which turns a bit recursive because here we are happy to announce our new product updates' feed.
Why is it worth celebrating?

1. Short, in-time updates about new cool features.
2. React easily to the feature you like or hate with just one click on emoji.
3. Provide your honest feedback directly to Adapty product team via a text field below each feed item.
   Stay tuned and don't hesitate to interact.
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